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TCI Research to speak at California Marketing Outlook Forum
Conference – Dream & Learn big in California with TCI Research! Consumer decision-making has always been shaped by external forces. As an industry, it is critical that California tourism businesses and destinations alike understand what current and emerging global trends inform traveler choices so that they can develop strategic and competitive marketing initiatives in 2017 and in years to […]
TCI Research to speak at TTRA Marketing Outlook Forum
October 24/10 – Meet us at Fort Lauderdale ! TCI Research is delighted to be speaking at and sponsoring the leading US conference about tourism & travel taking place in Florida. A keynote will be addressed during the MICE and Business Panel gathering US and international CVBs, Venues and MICE industry players. By digging into its TRAVELSAT […]
TCI Research at SOTIC conference (Caribbean)
A keynote addressed to Caribbean Tourism players about the sharing economy impact AirB&B, Uber… the sharing economy is massively impacting the tourism and travel sector and raises lots of controversies among DMOs today. What percentage of international tourists really use collaborative platforms during their stay ? Do they have different profile from the average ? […]
ECM Conference: Sharing Economy Impact
TCI Research partners with the European Cities Marketing -the largest network gathering European Cities leaders – for providing custom insights to its members. The latest successful June conference in Funchal (Madeira) focused on the Sharing Economy issue that CTOs need to tackle with : “Dare to Share”. Over 150 delegates from Europe and the US acting in […]
Case study – Davis Cup impacting the Guadeloupe brand
How a sport event can fuel a destination brand – The Davis Cup in Guadeloupe While welcoming the Davis Cup tournament for the first time in its history, the Guadeloupe was put under the media spotlights and has been widely discussed on the social web. How far has the destination brand been benefiting the event? […]
France reports positive TRAVELSAT trends
The French Ministry reveals latest trends from TravelSat competitive report Over 200 national tourism stakeholders have been attending TCI Research & the French Minister presentation of the 2015 TRAVELSAT report: Results show France is making up its gap Vs competition on many aspects related to the visitor experience Positive impact from policy and industry actions were pointed […]
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