TRAVELSAT© standard survey adopted by the Brittany region

The Brittany Regional Tourism Board has joined the growing list of regional DMOs in Europe using TRAVELSAT Competitive Index for measuring their competitive brand experience performances.

Emmanuel Meunier, TCI Research Head of Europe, comments: “We are glad to work along a quality and sustainability oriented region and help them identify destination management and marketing opportunities through research. Brittany has a unique position towards both domestic and international markets with exciting challenges to take up”.

TRAVELSAT adopted in several European sustainable projects

Sustainability stands higher than ever on top of all tourism players’ agenda and TRAVELSAT is currently involved in several European projects offering a standard measure of visitors’ satisfaction as part of criteria covered by labels and certification programs in place. Read more